The Monumental Rise Of The Nutritional Supplement!

When and why did so many of us turn to using maltadextrin? The nutritional supplement industry has grown exponentially over the last 20 years, with people from all walks of life taking a supplement for general health, wellbeing, sporting or fitness purposes. Whatever the reason for the ‘supplement boom’, naturally at Discount-Supplements, we feel it has happened for good reason! Billions of pounds worldwide have been invested into the development and distribution of these concentrated sources of vitamins, minerals, metabolites and macronutrients such as protein, carbohydrate & creatine. As a result of such investment, we find ourselves as consumers with a plethora of health and performance enhancing sources of nutrition. Experts, consumers and athletes alike have partnered to deliver the optimal ratio, distribution and composition of nutrients, making supplements an ideal ‘addition’ (as the definition implies) to a healthy balanced diet.

The Dietary Supplement Health and Education Act of 1994 (DSHEA), define dietary supplements as:

“a product (other than tobacco) intended to supplement the diet that bears or contains one or more of the following dietary ingredients: a.) A vitamin, b.) a mineral, c.) a herb or other botanical, d.) an amino acid, e.) a dietary substance for use by man to supplement the diet by increasing the total dietary intake, or f.) a concentrate, metabolite, constituent, extract, or combination of any ingredient described in clauses a, b, c, d, or e”.

Put simply, a supplement ‘adds’ something to your ordinary dietary intake, something that could benefit us all considering the added time constraints we have become accustomed to in today’s society. The addition of a supplement could either increase your dietary intake (if it was previously deficient) to meet your requirements, or even exceed requirements promoting growth and development!

Many people will argue that your diet alone could (and should) provide you with all the nutrition you need. It is acknowledged that this was often the case ‘back in the day’ when health and sport supplements scarcely existed. Granted, for those people performing moderate levels of activity, with normal metabolic function and not presenting with elevated nutritional requirements due to acute or chronic illness, then a regular balanced diet will probably be enough. However, for those of you that train regularly, perform intense physical activity, want to refine your physique/figure and physical performance, regrettably, the nutrition obtained via your general diet might not be enough to always meet requirements! Alongside this, some of us also have medical conditions which may impact on our digestive and/or absorptive capacity, which, for example, might increase our protein or energy requirements due to underlying metabolic conditions. These factors will necessitate additional nutrition, meaning a nutritional/sport supplement may be needed to deliver extra nutrients whilst keeping the quantity of food needed to provide it down. Times change and technology moves on, meaning us as consumers can sit back and do what we always did, and inevitably get what we always got....or do something new!

Arthur C. Clarke once said:

“The only way of finding the limits of the possible is by going beyond them into the impossible”.

Push those boundaries, try something new, give yourself the best chance possible to form a refined and improved you!

About the Author

Job Role Qualified Dietitian and Sports Nutritionist Qualifications BSc (Hons) Sports Science | BSc (Hons) Dietetics Tom has always participated in sport both recreationally and competitively which led to an unquenchable thirst for information on anything health, nutrition and fitness. After leaving school Tom went on to play for a football academy during which time he studied Sport and Exercise Science. From here he went on to study a BSc (Hons) Sport Science at UEA followed by his second BSc (Hons) degree, this time at the University of Hertfordshire studying Dietetics. Tom has worked in the fitness, educational and clinical nutrition industry starting out at David Lloyd Health and Leisure Clubs. He then went on to work as a Dietitian (RD) in the NHS, during which time he conducted clinics for healthy eating, weight loss and weight gain, as well as specialised consultations on Diabetes, IBS and Coeliac disease to name a few. He has vast amounts of experience at devising diet plans and supplement regimens, as well as working in the community with schools and competitive athletes. As Head Nutritionist and Supplement expert at Discount Supplements Tom is here to provide current and evidence based health and nutrition information to help you reach your health and fitness goals!


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