Are Reebok Taking Over The World? UFC Strike A Deal With The Apparel Heavyweight


A groundbreaking 6 year deal has been struck between Reebok and the UFC which should see athletes such as Rhonda Roussey and Johny Hendricks kitted out with the iconic Reebok emblem! Reebok are not only sponsoring UFC, but also lend their brand to the ‘Fittest man and women’ on earth through the Crossfit Games. The Crossfit Games is the most rapidly growing sporting event on the planet, so the fact that Reebok now sponsor the largest fighting brand on the planet is testament to their intentions!

The Reebok/UFC apparel line will include exclusive ‘Fight Week’ gear, ‘Fight Night kit’ and, of course, UFC fan gear. It has been designed in conjunction with UFC athletes such as Reebok Sponsored Johny Hendricks (UFC Welterweight champion) and Anthony Pettis (UFC Lightweight Champion).

We look forward to seeing the kit in action!



UFC The Time Is Now, (2014). Reebok, UFC announce landmark apparel deal. Retrieved 4th December, 2014, from

About the Author

Job Role Qualified Dietitian and Sports Nutritionist Qualifications BSc (Hons) Sports Science | BSc (Hons) Dietetics Tom has always participated in sport both recreationally and competitively which led to an unquenchable thirst for information on anything health, nutrition and fitness. After leaving school Tom went on to play for a football academy during which time he studied Sport and Exercise Science. From here he went on to study a BSc (Hons) Sport Science at UEA followed by his second BSc (Hons) degree, this time at the University of Hertfordshire studying Dietetics. Tom has worked in the fitness, educational and clinical nutrition industry starting out at David Lloyd Health and Leisure Clubs. He then went on to work as a Dietitian (RD) in the NHS, during which time he conducted clinics for healthy eating, weight loss and weight gain, as well as specialised consultations on Diabetes, IBS and Coeliac disease to name a few. He has vast amounts of experience at devising diet plans and supplement regimens, as well as working in the community with schools and competitive athletes. As Head Nutritionist and Supplement expert at Discount Supplements Tom is here to provide current and evidence based health and nutrition information to help you reach your health and fitness goals!
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