‘Talking About’ Sugary Drinks Reduced The Number Consumed By Students

An interesting study has discovered the power of speech and the part it plays in reducing the consumption of certain foods and drinks. A 30 day challenge conducted at the Ohio State University found that teenagers can be persuaded to cut back on their sugary drink consumption just by talking about it amongst their friends. The challenge called ‘Sodabriety’ required the students to state facts about sweetened beverages such as sugar sweetened soft drinks, sports and energy drinks, and flavoured hot and cold milk based beverages. The students were tasked to reduce the amount of sugary drinks they consumed over the 30 day period. Results showed that talking about the facts actually encouraged the children to reduce their intake significantly, whilst surprisingly increasing the amount of water consumed during this period! The percentage of children who reduced their sugary drink intake increase from 7.2% to 11.8%.

Reference

Science Daily, (2014). Secret to cutting sugary drink use by teens found by new study. Retrieved 26th, March, 2014, from http://www.sciencedaily.com/releases/2014/03/140326114328.htm

About the Author

Job Role Qualified Dietitian and Sports Nutritionist Qualifications BSc (Hons) Sports Science | BSc (Hons) Dietetics Tom has always participated in sport both recreationally and competitively which led to an unquenchable thirst for information on anything health, nutrition and fitness. After leaving school Tom went on to play for a football academy during which time he studied Sport and Exercise Science. From here he went on to study a BSc (Hons) Sport Science at UEA followed by his second BSc (Hons) degree, this time at the University of Hertfordshire studying Dietetics. Tom has worked in the fitness, educational and clinical nutrition industry starting out at David Lloyd Health and Leisure Clubs. He then went on to work as a Dietitian (RD) in the NHS, during which time he conducted clinics for healthy eating, weight loss and weight gain, as well as specialised consultations on Diabetes, IBS and Coeliac disease to name a few. He has vast amounts of experience at devising diet plans and supplement regimens, as well as working in the community with schools and competitive athletes. As Head Nutritionist and Supplement expert at Discount Supplements Tom is here to provide current and evidence based health and nutrition information to help you reach your health and fitness goals!
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