Trustpilot
4.7 from 17,600+ reviews
Est. 2005
Employee Owned
Next-Day Delivery via DPD
WELCOME TO DISCOUNT SUPPLEMENTS
EST. 2005 • EMPLOYEE-OWNED • 1M+ CUSTOMERS

THE UK'S
BEST-VALUE
GENUINE
SUPPLEMENTS

Genuine big-brand supplements at discount prices. 20 years, 1M+ customers, next-day delivery via DPD. Employee-owned - so savings reach you, not shareholders.

20+ YEARS IN BUSINESS
1M+ HAPPY CUSTOMERS
17,600+ 5-STAR REVIEWS
SHOP BESTSELLERS TAKE GOAL QUIZ
THE UK'S[BEST-VALUE]GENUINESUPPLEMENTS
Customer Customer Customer
4.7/5 ★★★★★ Based on 17,600+ reviews

"Best supplement store in the UK. Fast delivery and genuine products every time!"

— JAMES T.
100% GENUINE GUARANTEE
CUSTOMER FAVOURITES

WHAT EVERYONE'S BUYING

Ranked by verified reviews and real results.

BROWSE ALL BESTSELLERS
RANK #1
SAVE 30%
XL Xtra Whey 2kg container in Banana flavor, high-protein whey supplement.
XL Nutrition

XL Nutrition XTRA Whey 2kg

  • 21g protein per scoop
  • 66 servings per 2kg bag
  • Low sugar
TOP SELLER HIGHEST RATED
£34.99 £49.99
RANK #2
SAVE 27%
The Health Project Ultimate Whey Protein 2kg
The Health Project

The Health Project Ultimate Whey Protein 2kg

  • 21g protein per serving
  • 8 flavours
  • £0.59/serving
TOP SELLER HIGHEST RATED
£39.99 £54.99
RANK #3
SAVE 8%
Efectiv Nutrition Whey Protein Concentrate 2kg
Efectiv Nutrition

Efectiv Nutrition Whey Protein 2kg

  • 23g protein, low sugar, low carbs
  • 7 flavours
  • £0.99/serving
TOP SELLER HIGHEST RATED
£59.99 £64.99
RANK #4
SAVE 13%
Optimum Nutrition Gold Standard 100% Whey Protein
Optimum Nutrition

Optimum Nutrition Gold Standard 100% Whey 2.27kg

  • 24g protein, 1.3g fat per scoop
  • 76 servings
  • 5.5g BCAAs
TOP SELLER HIGHEST RATED
£39.95 £45.99
RANK #5
SAVE 13%
Applied Nutrition Diet Whey Protein
Applied Nutrition

Applied Nutrition Diet Whey Protein 1.8kg

Applied Nutrition Diet Whey - 20g protein, 100kcal per serving plus added CLA and green tea. Lean-friendly whey in ch...

TOP SELLER HIGHEST RATED
£25.99 £29.99
RANK #6
DY Nutrition Shadowhey Protein Isolate 2kg
DY Nutrition

DY Nutrition Shadowhey Isolate 2kg

  • 25g cross-flow filtered whey isolate
  • Created by Dorian Yates
  • 3 flavours
TOP SELLER HIGHEST RATED
£62.95
RANK #7
SAVE 10%
Applied Nutrition Critical Whey 2kg - Premium Protein Powder
Applied Nutrition

Applied Nutrition Critical Whey 2kg

  • 24g protein per 33g serving
  • 60 servings
  • 13 flavours
TOP SELLER HIGHEST RATED
£44.99 £49.99
RANK #8
SAVE 13%
The Health Project Mass Gainer 2kg
The Health Project

The Health Project All In One Mass Gainer 2kg

  • 30g protein, 5g creatine, 7g glutamine per serving
  • 6 flavours
  • £0.93/serving
TOP SELLER HIGHEST RATED
£34.99 £39.99
RANK #9
SAVE 0%
DY Nutrition Shadowhey Protein Hydrolysate 2kg
DY Nutrition

DY Nutrition Shadowhey Hydrolysate 2kg

  • Hydrolysed whey for rapid absorption
  • Created by Dorian Yates
  • Lean muscle recovery
TOP SELLER HIGHEST RATED
£64.95 £64.99
RANK #10
SAVE 4%
DY Nutrition Shadowhey Protein Concentrate 2kg
DY Nutrition

DY Nutrition Shadowhey Concentrate 2kg

  • Whey concentrate by Dorian Yates
  • Smooth mixing, great taste
  • Daily protein support
TOP SELLER HIGHEST RATED
£52.95 £54.99
OFFICIAL UK STOCKIST

EVERY PRODUCT GENUINE. EVERY BRAND AUTHORISED.

Sourced directly from the brand. Never grey market, never parallel import. 20 years of direct relationships with every brand we stock.

APPLIED NUTRITION EFECTIV NUTRITION TBJP XL NUTRITION OPTIMUM NUTRITION DY NUTRITION STROM + 40 More Brands
100% Genuine Products
Dispatched Today Via DPD - Next Day Delivery
20 Years of Direct Brand Relationships
Tailored For You

FIND YOUR PERFECT STACK

Whether you're building muscle, losing weight, or boosting energy-we've got you covered.

Build Muscle
Whey Protein Creatine Mass Gainers
Build Muscle

Build Muscle

Hypertrophy & Strength

 Lose Weight
Fat Burners Diet Protein L-Carnitine

Lose Weight

Shred & Tone

 Health & Wellness
Vitamins Greens Omega 3

Health & Wellness

Daily Essentials

 Energy & Focus
Pre-Workout Energy Drinks Nootropics

Energy & Focus

Performance Boost
Whey Protein

Whey Protein

The gold standard for recovery

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Creatine

Creatine

Explosive power & strength

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Pre-Workout

Pre-Workout

High stim energy & focus

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Vitamins

Vitamins

Daily health essentials

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Vegan

Vegan

100% Plant based power

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Snacks

Snacks

Guilt-free protein treats

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DON'T TAKE OUR WORD FOR IT

4.7 /5
Based on 17,600+ reviews

17,600+ verified reviews on Trustpilot.

Excellent quality products!

I've been ordering from here for years. The products are always fresh, shipping is fast, and the prices can't be beat. Highly recommend to anyone serious about their fitness goals.

John D.

Verified Purchase

Always genuine, always next day

Been ordering for 3 years now. Products are always genuine, delivery is always next day. The employee-owned thing is a nice touch too - you can tell they care.

Sarah M.

Verified Purchase

Fast shipping, great service

Ordered late afternoon and still got next-day delivery. The packaging was secure and everything arrived in perfect condition. 10/10 would recommend.

Mike T.

Verified Purchase
SHOP OUR PRODUCTS
EST. 2005

WHY 1 MILLION CUSTOMERS CHOOSE US

From a small team in Hull to one of the UK's largest online supplement retailers.

Over 20 years we've built direct relationships with every brand we stock. We became employee-owned, meaning every purchase directly supports our team - the same people who pick, pack, and ship your order.

SHOP BESTSELLERS Read Our Story →
★★★★★
1M+ HAPPY CUSTOMERS

TRUSTED BY THOUSANDS

17,600+ TRUSTPILOT REVIEWS

EMPLOYEE OWNED

NO INVESTORS. JUST US.

QUALITY ASSURED

DIRECT FROM THE BRANDS

NEXT-DAY DELIVERY

VIA DPD - ORDER BY 4PM

FREQUENTLY ASKED QUESTIONS

  • Every product we sell is 100% genuine and sourced directly from authorised distributors. We've held direct relationships with brands like Optimum Nutrition, Applied Nutrition, and BSN for over 20 years. We are an authorised UK retailer for every brand we stock.

  • Order before 4pm Monday to Friday and we'll dispatch your order the same day via DPD. Most UK orders arrive the next working day. Delivery costs £4.99, or free when you add an own-brand product and spend over £45.

  • Yes. We hold direct authorisation from every brand on our site. We've been an authorised retailer since 2005, working directly with over 40 brands including Optimum Nutrition, Applied Nutrition, CNP, BSN, Cellucor, Reflex, and many more.

  • Subscribe to any eligible product and save 10% on every order with free shipping. Choose your delivery frequency (every 2, 4, 6, or 8 weeks), skip or cancel anytime — no commitment. Your subscription is managed from your account dashboard.

  • We stock over 40 leading supplement brands including Optimum Nutrition, Applied Nutrition, BSN, CNP, Reflex, Cellucor, DY Nutrition, PhD, and our own award-winning ranges: XL Nutrition, The Health Project, and Efectiv Nutrition. Browse all brands at /collections.

  • Yes. Add any of our own-brand products (XL Nutrition, The Health Project, or Efectiv Nutrition) to your order and your free shipping threshold drops to just £45. Many of our own-brand products start from £6.99.

EXPERT NUTRITION GUIDES

Expert advice, training tips, and the latest supplement science to fuel your goals.

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